Project Type: Sponsorship Marketing Materials
Industry: Sports Marketing/Event Management
Challenge: Create premium sponsorship materials that communicate the value proposition of Akron Marathon's top-tier Champions Circle partnership while justifying significant investment to corporate sponsors.
Strategy: Developed value-focused messaging that quantifies sponsorship benefits while emphasizing the prestigious nature of Champions Circle membership. Copy positions sponsorship as strategic marketing investment rather than charitable giving.
Results: Trifold successfully communicates sponsorship value while maintaining the prestige of Champions Circle membership. Materials support premium pricing and long-term sponsor retention.
Skills Demonstrated: Sponsorship marketing writing, value proposition development, sports marketing expertise, and premium positioning for B2B sales materials.